Attention is your currency to create wealth. Attention is your real currency of consciousness, which helps you with wealth creation. Real wealth creation happens long before anything appears in physical reality. It takes shape first in the cosmic reality—in the universal field of consciousness—with your attention.
If you are primarily a person who understands only matter, then this discourse is not for you. But if you are experienced in the energetic dimensions of creating wealth, this discourse will change and shift you as you read it and give you a reason to rethink how you are wasting your attention on unnecessary investments.
Plowing Back Profits: The Mirror for Attention
You create wealth from your attention, because when you keep your attention with yourself, you are plowing back profit in your own business.
What does plowing back profit in your own business mean? It means that when you generate profit from operating a business in a particular year, in the next year you reinvest that profit into the business so the business can grow and expand. This is true for any business that sees the potential of its growth in the coming time. Instead of investing that money in the market—into the stocks of other people or other companies—if you invest in your own business because you know the potential of your growth in the coming year, because you have the vision for why you created that business in the first place, you create compounding value.
You know that in the coming year, the stock prices of your investment—in this case, yourself and your creation—are going to increase. The return on investment in the coming time is going to increase if you invest in your business to expand, to invest in more research, more invention, more technology—whatever your business may be. When you invest in your own business, plowing back your profits, it is done with a vision. It is done with an intuition about growth and prosperity—about the return on investment and the cash flow of your assets—coming from personal investment in your business.
Here, it is associated with money and profit. Similarly—and more deeply—this is attention. Attention is your resource of energy. It flows from your center of consciousness into the activity to which you pay attention. You pay attention: you pay your life force, in the form of attention, to receive a particular experience. If that experience is wasted, then it is a dud investment. It does not give you any returns.
The Brain, Energy Conservation, and the Cost of Distraction
If you keep your attention with yourself, you remain integrated. First of all, your brain remains in the best condition because your brain can conserve the energy that would otherwise be used or wasted in distractions. Your brain is a mega-factory that works on the principle of energy conservation; when you pay your valuable attention outside, your brain has to process that much more information.
And this requires enormous energy from the body in the form of oxygen, water, nutrition from food, and the prana you intake—everything required to maintain your body and the five elements of nature. The cost of living on this planet—your entire energetic budget—is mobilized when your valuable attention is wasted. Real wealth creation begins when you save this—when you conserve your attention with yourself.
Your brain processes so much information throughout the day. When you are living a life in which you are listening to the mind alone, or doing a job or work created by the mind alone, you can never become truly rich. You may accumulate substantial money, but it will not help you create wealth for the long term.
Long-term wealth creation arises from your attention. If you pay attention to only intentional doing—where you direct your attention towards a particular work—your power of attention will increase; your focus will increase; your concentration will increase. Where attention goes, energy flows, and it grows. The kind of work you do from that quality of attention will be of a higher order.
The Productivity Trap: Distraction, Deficit, and Diminished Creation
When you are distracted, living with attention deficit syndromes, or other brain-related health issues, you cannot be highly productive. When you cannot be highly productive, you cannot think anything new. You cannot know the real essence of creating from the energetic dimension. You can never create wealth by merely doing a job. If you are doing a job as a laborer—given a task, completing it, and repeating it—understand that such repetition is increasingly done by artificial intelligence and robots. The absolute intelligence of the universe is the secret behind real wealth creation.
When you keep your attention with yourself, you get access to the absolute intelligence of consciousness, which holds the intelligence of the universe. With this intelligence, you gain intuitive knowing about what you can create. That knowing will be your ikigai. You will be introduced to real wealth creation when you know your ikigai.
Ikigai: Four Pillars That Align Attention and Wealth
The four pillars or conditions of ikigai are:
- Whether I love doing it.
- Whether I am skillful in it (or can become so).
- Whether the world needs it.
- Whether the world is ready to pay.
First, you should love what you are doing. You can pay attention 100% only when you love doing it, when you get immersed in it.
Example: Cooking.
If you love cooking food, you get immersed in the act of cooking. Then you have the potential to learn the skill to cook different cuisines. You can learn the science of making food and then make it an art because you love doing it. You may be naturally skillful, and you can update and upgrade yourself by learning more—but passion comes first.
When your passion turns into a vocation, it can become your mission. Then you reap all the benefits of ikigai, coming close to your life purpose.
If you love cooking and become skillful, the third point is whether the world needs it. Yes, the world will need food for as long as this civilization, this species, exists. But what is your Excellency? What is your expressivity in cooking? What is your distinctive take? What is your role? Are you serving something extraordinary? Have you invented a new food that the world needs—perhaps something profoundly healthy? For that, you must consider external factors.
And how to begin? Start expressing. Start serving food in whatever setup will serve you best. Open a restaurant. Take the risk. Make the investment. If you know the world is ready to pay, the equation completes. The first two factors are internal: whether you love it and whether you are skillful. The next two—whether the world needs it and whether the world will pay—are external. All four must combine for your attention to flow at full potency.
When your attention flows in this direction, there is no reason you cannot create wealth. This example of food creation shows how paying full attention—your real currency exchanged with the world—returns as money, which later becomes your wealth.
Abundance in Action: The X-Factor of Energy
If you operate from abundance, you see the possibility of expanding your love for cooking, your passion, your pleasure in cooking—because you pour your valuable energy of attention and love into the food. That is your wealth. That is the essence of yogic wealth. People do not pay money merely for matter; people pay money for energy. The energy you pour into the food enters the food’s quality and taste.
There are many restaurants in the world, yet you will have that X-factor if you add the X-factor of attention. If you want proof, perform this experiment of attention and taste:
- Cook two meals.
- In the first meal, be distracted—attend phone calls, multitask, watch television or scroll through reels and shorts. Your attention is somewhere else; you are losing your currency. Notice the result: the quality drops, the taste dulls, things burn or feel energetically flat—even if not visibly burnt, it is infused only with the energy of matter.
- In the second meal, create an environment free of distractions. Focus completely. Pour your love energy, nourishment, and health intention into the food. Eat that food without phone calls, social media, or other involvement. The act becomes divine creation. The quality of your currency—your attention—determines the wealth of the outcome. If you can eat that food and feel the difference, you can serve that food to others and they will feel it too.
This example applies to every act you do—business, invention, service—especially those you do from inside.
Music: Creating from the Natural Rhythm of Life
Another great example is music. When you are immersed in creating music, you go inside. From there a natural rhythm of life arises, and you create music from that space—music never heard before. When others hear it, it heals; it transforms. It will be of a completely different quality.
If you are inattentive, you cannot create music. You can only copy or remix. You cannot give birth to something unique from the higher level of consciousness. Real creation happens from the power of attention; real wealth is created there.
Turning Attention Inward: Presence, Silence, and the Core of Experience
If you complain of living a mediocre life, it is because you have never tapped into your power of creation. You have not paid attention to yourself. Your attention is always outside—out there in the world—and never inside. It should go inward. You should be silent, peaceful, and experience life in the internal world. The internal world is of a totally different quality.
Your life is based on the experiences you receive, and you receive experiences through the power of attention. If you pay attention, you experience. If you do not, you do not. If you are inattentive to life, you lose your life. If you lose your life, that cannot be replenished. Either you are present to life or you are absent to life.
When present to life, your attention goes to yourself and you get access to the energy at the center, the core of your existence—that is pure consciousness. If you are not paying attention to yourself and keep paying attention outward, you buy the experience of mediocrity. You buy the energy of scarcity from others. If others failed because they lived mediocre lives, you may feel destined to the same, and you stop trusting the power of the universe.
You do not trust that you can become wealthy because you operate from lack. You have not accessed the energy of abundance. You have not known what abundance is, what real wealth creation is, what yogic wealth is. Yogic wealth is created inside first. Perhaps, for the first three years, you will not be very successful in the external world. That is sadhana—spiritual practice to conserve your energy.
The Role of the Guide: Protection, Focus, and Long-Term Sustainability
This is why you need a guru—like a protector of your energy. I keep your attention with yourself. I help you not get distracted by desires and illusions, where obstacles constantly arise to steal attention. You need to be with me in a protective environment, with my powers focused on your life. Even if nothing happens externally for a while, it does not matter. Life is unique for each person. Whether you become a social-media sensation overnight or start earning a lot of money overnight—none of that matters. It must be sustainable and long term.
You should be able to create your brand. Do not invest in matter alone. Invest in yourself, in your energy, from where you will access your true potential. That is possible only through attention. Attention is the key, and attention is the currency. If you spend it on matter and unconscious acts, you lose it.
Just as you are careful when paying money for any product, be careful from now onwards about where your attention goes. Notice if someone is stealing your attention—energy vampires around you who keep siphoning your focus—or if you yourself are addicted to distractions and living with the fear of missing out. How many hours a day do you spend on your smartphone or devices? How much time do you spend with yourself alone? How much time do you pay attention to doing one thing fully? Do you have the habit of reading books? If you do not, you will never create wealth.
Reading rewires and heals the brain in a natural way. While reading, you enter a different dimension of your inner potential—an imaginary realm of energy—where your brain connects to different frequencies of the universe. That can be a turning point, a hint towards new creation. If you are always consuming, you cannot become the creator.
To create your life, you must be in the energy of paying attention to yourself, being yourself, staying alone in solitude at times—not doing, simply relaxing.
The Practice of Witnessing: Doing Nothing with Full Attention
Engage yourself in doing nothing. Sit silently. Observe yourself and your thoughts. Become a witness. Let thoughts come and go like guests in a hotel. You are the host who remains. Let the clouds pass; remain stable in your sky-like state. At times, focus on your breathing. Or simply close your eyes and see what arises in your body. Be sensitive to sensations and feelings. Many emotions will arise; let them come and go. All this becomes possible when you keep your attention with yourself.
If you find it hard to stay alone, it may be because you feel unable to remain away from people who give you attention. This is another problem: an attention deficit in which you crave others’ attention because you are deprived of your own.
The Root Leaks: Addictions, Lust Energy, and the Loss of Attention
When I go to the root cause of losing attention, I find the same leaks—addictions. Pornography, alcohol, compulsive masturbation, compulsive release of life force—these drain the nervous system.
If you want to work on your brain and increase your attention span, begin retaining your semen. No matter what, you must work on the lust energy that keeps you in the lower chakras, in lower energy and lower vibration. Semen retention will directly contribute to increased attention span. When you retain semen, the nutritive elements are reabsorbed; the nervous system heals and its charge increases. The quality of nerve cells rises; new stem-cell activity is supported when you retain. It is an ongoing process.
The Technique: External Breath-Hold (Bahya Kumbhak)
If you want to improve your power of attention, practice the external breath-hold technique 100 times a day. Below is a clear step-by-step so you can practice without visual demonstration.
Preparation
- Sit comfortably with your spine tall and your chest open. Place your feet firmly if on a chair, or sit cross-legged on the floor.
- Relax your jaw, throat, and shoulders.
- Let the breath become calm and even. Take 2–3 natural breaths to tune into the rhythm of life.
Step-by-Step Cycle (One Repetition)
- Inhale slowly through the nose until the lungs are comfortably full. Let the belly inflate softly as you breathe in; feel the breath expand downward as well as outward.
- Exhale completely through the nose, gently and steadily, until the lungs are as empty as is comfortable. Let the belly deflate; allow the abdomen to draw in naturally near the end of the exhale.
- Hold the breath out (external retention).
- Maintain a gentle lift under the navel without straining.
- Lightly draw attention to the point between the eyebrows (third eye) while keeping the face soft.
- At the base of the nose, you may feel a subtle depression or stillness—let your awareness settle there as well as at the third eye.
- Sustain the external hold within your capacity.
- Beginners: 3–5 seconds.
- Intermediates: 10–20 seconds.
- Advanced: up to 30–40 seconds or more, only if it remains smooth and strain-free.
- Release smoothly by allowing a natural, unforced inhale through the nose. Resume normal breathing for a few breaths before the next repetition if needed.
Key Sensations and Focus
- During the external hold, feel a sharpening of attention at the third eye.
- Notice a quieting of thought, a brightening of awareness, and a gathering of energy inward toward the center line of the body.
- Keep the throat relaxed and the facial muscles soft to avoid unnecessary tension.
Safety Notes
- Practice on an empty or light stomach.
- Never force or strain; do not push past dizziness, pain, or panic.
- Those with medical conditions should adapt or consult a professional guide.
Dosage and Rhythm: 100 Times a Day for 100 Days
The technique is simple, but it must be done consistently to reshape attention. Practice for 100 days, 100 repetitions per day. A practical schedule:
- Perform 10 repetitions at a time.
- Repeat this short set roughly every hour during your active day.
- Each mini-session takes about five minutes. Then return to your work.
- After an hour, do another set of 10. Continue until you reach 100 total repetitions.
As you increase the external hold duration gradually—from 3–5 seconds to 10 seconds, then 20 seconds, and eventually 30–40 seconds—you will notice tangible changes in attention span. Brain fog will recede. You will gain access to energetic, intuitive dimensions that direct you towards your natural life flow.
Over time, you will feel drawn to do only what arises from the flow state. You will access higher brain frequencies—often called gamma states—in which you create from beyond patterned, mind-made constructs. Do this for 100 days. Then, from that stabilized attention, take the next step in wealth creation.
From Practice to Creation: Projects, Eligibility, and the Long View
After this foundational practice, you can learn the next steps of wealth creation with me through projects you may join based on eligibility. I may select you, or you may need to work more on yourself before entering. As you work, remember:
- Attention is the currency—value it.
- Retain your life force for permanent access to the secret of wealth creation.
- Invest in yourself, not only in matter.
- Accept the long-term horizon. Sustainable wealth is grown, not gambled.
- Guard your attention. Notice energy vampires, addictive loops, and anything that steals presence.
- Read deeply. Let books rewire your brain toward higher frequencies of imagination and insight.
- Practice solitude and witnessing. Learn to do nothing with full attention; from that stillness, true creation is born.
Closing Admonition
The way you are careful when paying money for anything, be that careful with where your attention goes. Track how many hours you spend on your phone or devices. Track how much time you spend with yourself. Track how often you do one thing—fully—without distraction.
If you are consuming all the time, you cannot become the creator. To become the creator of your life, be in the energy of paying attention to yourself; be yourself; remain alone at times; relax; do nothing; witness; breathe; hold the breath externally with gentle steadiness; gather your power at the third eye; allow attention to become bright, singular, and unwavering.
Do this for 100 days, 100 times a day. From there, return. The next step will reveal itself. Attention is the key, and attention is the currency. Value it, and use it wisely.
